Zenith India appoints Ramsai Panchapakesan to join Zenith India
Ramsai Panchapakesan has joined as the National buying head in Zenith India Panchapakesan will be responsible for the company’s pan-India media operations, working within Publicis Media’s investment practice, PMX, to leverage scale and clout in the local marketplace.
Ramsai has over two decades of experience working in the media buying, sales and planning vertical. Before joining Zenith, Ramsai was an agency trading lead for m/SIX. Panchapakesan has also worked as the principal partner – the exchange lead (north & east) at Mindshare.
Panchapakesan also comes with experience in media ad-sales having worked for Viacom18 Network as national head (ETV Bangla & ETV Oriya) and general manager – network sales (north & east).
Jai Lala, chief operating officer, Zenith India, said, “He has been a steady force behind establishing the business process in sales and buying functions across his clients in the industry. His work experience and solutions-oriented approach will add great value to our organisation.
Panchapakesan said with my present experience and skillsets, I look onward to bring significant value to the company
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