Zen mobile unveils “Admire Joy” Smartphone

Zen Mobile has launched its thin and light smartphone, Admire Joy, in an effort to strengthen its ZENERATION 4G-Volte portfolio. The 4G VoLTE device has exciting camera features, a long battery life and its lightweight design. Admire Joy is exclusively available for booking on Shopclues.

Designed for value, this power-packed addition to the ZENERATION 4G smartphone portfolio, delivers performance at an affordable price of Rs.3,777/-. The Admire Joy backed by a 1.3GHz Quad-Core processor and 6.0 Marshmallow operating system, the device allows users to effortlessly multitask by offering 768MB RAM, 8GB internal memory which is expandable up to 32 GB.

Admire Joy 4G-VoLTE Smartphone offers a 5-inch FWVGA display and 5MP AF Rear camera with flash that brings photos and videos alive with its display. This addition to the Zeneration portfolio lives up to the expectation and offers premium mobility in a sleek and stylish form, 2,000mAh power house battery with up to 30 hours standby. Offering the convenience and language inhibition to its customers, the device comes pre-installed with multiple different Indian languages, packed with Swalekh keyboard and connectivity options like 4G, Wi-Fi and Bluetooth. The device is designed to give customers an ultimate viewing experience and will be available in champagne Gold and Blue colours.

Deepesh Gupta, CEO, Zen Mobile, said, “We, at Zen Mobile, have been playing a key role in tier-II and tier-III markets by offering affordable 4G Smartphone with great features and specifications helping consumers to upgrade their digital lifestyle. With the launch of our latest 4G-Volte Smartphone, Admire Joy, we strive to deliver the best-in-class quality and value for money.”

“India is not only a mobile-first but also a mobile-only economy and we are confident of playing a key role in connecting India. Therefore, we, at Zen Mobile, are focussed at providing a wide range of smartphones at an affordable price with variety of features such as multiple languages support. This will further help consumers to live a better digital life that won’t be hampered due to restrictions imposed by the language. Strengthening our 4G portfolio in 2017 is going to be our key focus area and our partnership with Shopclues will help us to increase our footprints in the fastest-growing online business,” he further added.

Nitin Kochhar, VP – Categories, ShopClues, said, “ShopClues, as India’s first and largest online marketplace, is always known for the variety of products that are offered in its electronics category. We are the leaders in feature phones and smartphones in the budget space. Working with some of the best merchants in India, we have always supported white label brands that bring the best of technology at pocket-friendly prices to our consumers. Our endeavour with Zen Mobile is an extension of the same vision. We believe that their new smartphone – Admire Joy, exclusively available at ShopClues, will be well received by our customers as the phone has promising features that will fit their budget.”