Xiaomi launches Mi Beard trimmer in India

Chinese smartphone brand Xiaomi on Tuesday entered into personal grooming business by launching Mi Beard Trimmer in India. The trimmer is priced at Rs 1199 and will be available on Mi website from today and other online retail outlets like Amazon starting tomorrow.

“At Xiaomi, all the products we design, we do so keeping in mind the evolving needs of our Mi Fans and consumers. We are truly excited to be offering Mi Beard Trimmer, an India-exclusive product, venturing into the personal grooming segment. Equipped with self-sharpening blades, a long lasting battery along with an IPX7 waterproof body, Mi Beard Trimmer is a one-stop solution to a variety of grooming challenges. We hope that our Mi Fans and consumers across India would make the most of this handy product while achieving their potentially best beard look thus far," said Raghu Reddy, Head of Category and Online Sales, Xiaomi India.

The Mi Beard Trimmer comes with two combs and a total of 40 length settings, making it suitable for any kind of beard style. The blades it features are also heavy-duty stainless steel, with a design that makes them self-sharpening -- meaning your trim will always remain sharp.

With support for corded as well as cordless use, Mi Beard Trimmer is a versatile gadget. A 5 minute charge allows for 10 minutes of use, great for a quick trim in the nick of time. What’s more, thanks to the in-box charging cable, Mi Beard Trimmer can be charged using a USB adaptor or  Mi Power Bank -- truly on the go! 

Mi Beard Trimmer also features IPX7 certification, meaning that it can withstand submersion in water for up to 1 meter for 30 minutes making it fully washable. Besides, an easy-to-use travel lock makes Mi Beard Trimmer an ideal inclusion in every toiletry kit. The quad-edge design allows for a secure grip while giving the trimmer a refreshed look that breaks the clutter.