Xiaomi debuts Redmi 12 5G in India

Xiaomi India has taken the most significant step towards ushering in a new era of 5G connectivity in India with the much-awaited launch of the latest number series smartphone - Redmi 12 5G. 

The Redmi 12 Series, featuring two devices- the Redmi 12 5G and Redmi 12, deliver a premium smartphone experience, packaging flagship grade crystal glass back design and exceptional performance at honest pricing that sets a new benchmark in the segment. Crafted with precision, Redmi 12 Series embodies three key pillars of design - craftsmanship, ergonomics, and durability. The massive 17.2cm (6.79) FHD+ Display, which is the largest display on a Redmi smartphone yet and comes with a 90Hz AdaptiveSync display, offers an immersive visual experience, while a Corning Gorilla Glass build and IP53 rating ensures that the devices are built to last. 

The Redmi 12 5G is also India's first smartphone to house the Snapdragon 4 Gen 2 5G processor, featuring a flagship-level 4nm architecture that efficiently unlocks 5G capabilities for faster connectivity. 

Muralikrishnan B, President, Xiaomi India, said, "Xiaomi's first 9 years in India catalysed a digital revolution as we provided easy affordability and accessibility to quality 4G handsets. With a fifth of the world's population joining the 4G bandwagon, India emerged as one of the largest digital economies globally. Taking this journey forward, the global debut of Redmi 12 5G in India, is a significant step up for the smartphone industry and India's growing tech-enabled ecosystem, opening exciting new possibilities and fast-tracking innovation. As millions of users enjoy fast internet connectivity at Gbps speeds, we are truly excited about participating in the next wave of India's digital journey." 

Redmi 12 5G: Taking 5G to the people 

Powered by India's first Snapdragon 4 Gen 2 built on a flagship-level 4nm architecture, the Redmi 12 5G is a masterpiece of design and technology, bringing together the best of performance, efficiency, and flagship-grade crystal glass design. The improved Qualcomm Kryo CPU 64-bit architecture packs up to 2.2 GHz peak speeds, improving UI experiences, enabling faster multitasking, and improving the overall power efficiency, thanks to the first in segment 4nm architecture. 

Redmi 12 Series: Visual brilliance, redefined! 

Offering an incredible 17.2cm (6.79) FHD+ Display, the Redmi 12 Series offers the largest display experience yet on a Redmi number series smartphone and comes with the vibrant MIUI 14 with diverse personalization options and useful features. With a resolution of 2460x1080, 550nits of peak brightness and a 90Hz AdaptiveSync display that can understand the content on screen and dynamically adjust the refresh rate for a smooth and immersive cinematic experience, Redmi 12 Series outshines its competitors in terms of both power efficiency and performance. 

A touch of elegance to your everyday experiences 

The all-new crystal glass design, inspired by real crystals and gemstones, offers a premium glass back for the first time ever on the Redmi Number series.  

The Redmi 12 Series phones are built to last, with a focus on durability that ensures they can withstand the rigours of daily use. An overall balanced design with rounded edges, an impressive thickness of only 8.17mm, flat frame with metallic finish; and an ergonomic design lends this device a great in-hand feel, and ensures a comfortable grip. 

Carrying forward the Redmi number series legacy, the Redmi 12 series is designed and built with great precision. With its IP53 rating and Corning Gorilla Glass, Redmi 12 Series is built to handle everyday wear and tear and is protected from dust and splashes. It comes with fan favourite features such as 3.5mm headphone jack and an IR blaster. It packs in a massive 5000 mAh battery with 22.5W in-box charger. 

Unleash inner Photographer 

Equipped with a powerful 50MP AI camera setup, the Redmi 12 5G takes photography to the next level. Its f/1.8 aperture allows for excellent low-light performance and detailed shots in all lighting conditions. On the front, the 8MP high-resolution selfie camera ensures stunning self-portraits, making your selfies truly shine. The seven classic film filters bring a sense of aesthetic and fun back to smartphone photography that this segment previously lacked. 

The Redmi 12 Series comes in three exciting colours: Jade Black, Pastel Blue, and Moonstone Silver. 

Price and availability 

Redmi 12 4G will be available at an effective price inclusive of offers at INR 8,999 for 4GB+128GB and INR 10,499 for 6GB+128GB across Mi.com, Flipkart.com, Mi Home and Mi Studio, and authorized retail partners starting August 4th 2023 – 12 noon. 

Redmi 12 5G will be available at an effective price inclusive of offers at INR 10,999 for 4GB+128GB, INR 12,499 for 6GB+128GB and INR 14,499 for 8GB+256GB across Mi.com, Amazon.com, Mi Home and Mi Studio, and authorized retail partners starting August 4th 2023 – 12 noon.