WeChat social app launched in India

Tencent has launched its most popular global mobile product in India, WeChat - a free mobile voice and text messaging application. WeChat becomes the first of its kind text communication platform with unique multimedia features with text messaging, hold-to-talk voice messaging, broadcast messaging, photo/video sharing, location sharing, and contact information exchange. A secure, robust, and fast-performing app. WeChat comes with innovative social friend-discovery features and an option to stream photo feeds from friends' personal photo albums.

Dennis Hau, Head of International Product Center, Tencent International Business Group said, "We are excited to launch WeChat in India at a time when data based messaging services are on the surge and with the increased proliferation of smartphones, Instant Messaging/Chat Platforms are becoming the preferred mode of communication among youth. WeChat is not just a simple instant messenger mobile app but it is actually a platform that intends to introduce a new communication style where users can connect with each other via interesting push-to talk voice messaging, video call, sharing precious moments (image/text/content) and more, soon to be evolved, features based on users' needs."

"We are committed to the Indian market and going forward there will be addition of more social elements in WeChat, with localised content and functions to develop the local community. This is Tencent's first mobile social product offering in India and we are expecting massive adoption in sync with our global success," he added.