We have made an engagement model for the partner ecosystem
Nilesh Mistry, GM, Partner Ecosystem India, Yotta Infrastructure Solutions LLP
We have made an engagement model for the partner ecosystem. This engagement model is typically going across connecting with the partners, going to the customers and building a recurring structure which is very important today. So typically, when you do one-time sale in any product or any software services, you do not get the customer for life, you have to do every transaction. In the case of Yotta, what we have built up is a dual flexible model where a partner can also be engaged in the front-end billing. On the support side also, we have done a very unique value proposition where wherever we are billing it to the partner, the support part can be given directly to the customer also in case if the partner wishes or in case if he wants to add his managed services or his services or bundles and services along with it, he can give it across to the customer as a total service. So retention of the customer is there with the partner for year on year
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