Vodafone launches two global design stores in Delhi-NCR

Vodafone India has introduced two new Global Design Stores. Vodafone’s new Global Design Store located at G 23-24, Ground Floor, Aggarwal Millenium Tower, Netaji Subhash Place and B-1/75-76, North Chajjupur, Shahdara, in Delhi, is in line with Vodafone’s ‘Retail of Tomorrow’ initiative to deliver unmatched retail experience to its customers.

With the increasing use of smart phones, mobile internet and new technologies, the customer is evolving at a fast pace. Customers will be offered an array of services through special designated zones such as 3G Zone to discover and experience mobile internet, Vodafone Red Zone; a first of its kind all-in one post-paid service, M-Pesa Zone; a unique mobile money transfer service, Self Service Kiosk; a 24x7 facility for bill payment and recharge service, Vodafone Red Box; to enable customers to transfer content from an existing handset to a new age smart phone for free.

Speaking on this new retail initiative, Apoorva Mehrotra, Business Head – Delhi, Vodafone India said, “The consumer has always been at the heart of everything we do. Vodafone is at the forefront to introduce innovative concepts, products and services that enrich the lives of our customers. Hence, keeping in mind the trend of increasing smart phone penetration and mobile internet usage, we have taken an innovative approach in retail design. The Global Design Store with an easy & simple design, welcoming and engaging staff will provide a one-stop shop experience platform for our customers.”

The new Vodafone Global Design Store retail concept is designed and equipped to be warm & customer friendly, to meet the evolving needs and expectations of the customers. The store offers live and engaging retail experience of Vodafone’s wide range of products and services. This store has been specifically adapted and customized after testing and validating a full suite of customer insights, which are relevant to customer needs in India.

Vodafone Delhi has 43 Company owned stores and 145 mini stores.