Via.com UAE launches COD service

Via.com has announced the launch of its Cash-on-Delivery (COD) service in the UAE. The COD facility will now enable the customers to make travel bookings with Via.com and pay cash against the travel bookings. This facility is currently available only for international flight bookings and will eventually be available for holiday packages and hotel bookings in the near future.

The COD service will add a new stream of offline customers to the customer base of Via.com, especially those who are reluctant in using the electronic payment mechanism.

Sanjay Gupta, Business Head – India & Middle East, Via.com, said, “With this new COD option, we hope to reach out to more customers in the UAE who have limited access to credit or debit cards or are simply reluctant to use them. We are targeting a spurt in the number of transactions through this service in the next six months.”

After launching its Dubai operations in 2014, the company has been expanding and strengthening its position in the region with a slew of initiatives for the users and agents in the region. Via.com is one of the most preferred online travel websites in the UAE which provides best fares across full service and low cost-airlines. Recently, Via.com has launched operations in Oman. Going forward, Via.com is also looking at launching operations in Saudi Arabia in the next few months.