Veeam helping businesses run in an ‘Always-On’ mode
Addressing the challenges of customers who still use legacy tools for their back-up functions, Veeam positions itself as an Availability company that enables software driven modern enterprises to be 'Always-on' in virtual and physical environments. Sandeep Bhambure, Managing Director–India and SAARC, Veeam throws some light on this aspect while conversing with VARINDIA -
India is at the cusp of a major digital revolution. As enterprises look to harness the power of the cloud and keep pace with changing user demands, ‘24.7.365 Availability’ is no longer an after-thought today; it is a strategic priority. On these lines, Veeam continues to provide a seamless digital experience to its customers in 2018 with solutions to deliver Availability in a multi-cloud environment.
“In the digital economy, consumer experiences drive the way businesses operate today. This leaves Indian organizations with no scope for an IT outage, unavailability of data or web downtime. Additionally, organizations also need to be prepared for natural disasters or unplanned disruptions. In this context, the Indian market is no different from our other regions globally. In fact, we expect India to witness accelerated growth for our Availability solutions comprising of backup, replication, and business continuity planning and disaster recovery. India is a very exciting market for Veeam software and that is the reason we continue to invest in resources and the channel in this market,” says Sandeep Bhambure, Managing Director–India and SAARC, Veeam.
Sandeep, who has joined the company recently continues to drive robust growth momentum in India by fostering deeper collaboration with customers who are looking to leverage growth prospects in digital transformation.
Legacy based solutions offered by competition are ill-equipped and provide backup tools in hours, days and weeks, which do not suit modern organizations witnessing digital transformation. To address this challenge, Veeam has continuously focused on innovation and has positioned itself as an Availability company to help businesses run in an ‘Always-On’ mode. Whether back up, replication, business continuity planning, monitoring or capacity planning, Veeam enables software driven modern enterprises to deliver Availability in virtual and physical environments.
As cloud adoption continues to gain momentum, Veeam is encouraging customers to avail Veeam Free Cloud Services program. This program supports traditional resellers by enhancing their portfolio with cloud based services.
Veeam has in the past extended partnerships with HPE, Cisco, NetApp, IBM Cloud, VMware, etc assisted enterprise companies to identify, purchase and implement Availability solutions easily. It has nearly 18,000 VCSP partners, with more than 1,200 new providers online.
Thrust for the SMB sector…
In 2018, apart from a strategic focus on enterprise business, Veeam is looking forward to sustain momentum for its SMB customers.
“The SME sector in India continues to witness accelerated growth, contributing 45 per cent to the country's industrial output. SMEs require backup solutions that work hassle-free, is affordable and saves their valuable time to focus on driving business growth. Veeam understands the specific requirements and delivers Availability solutions for all workloads including virtual, physical, cloud to ensure their business is Always-On,” points out Sandeep.
For the SME sector, Veeam has a special solution which is low-priced, called Veeam Backup Essentials. It is an extremely powerful tool for SMEs, who cannot afford to use complicated expensive solution to protect their data. They can derive maximum benefit from this product as it is available at an affordable cost and is backed by powerful technology. It is also simple to use, giving the customer peace of mind.
A 100 percent channel company, Veeam’s business focus is centered around its partners. Partners expect Veeam to continue to disrupt the market from a product, marketing and sales perspective
As modern businesses are fast becoming software driven, there is a dire need to be always available. In this context, multi-cloud strategy is critical to an organization’s success and Veeam’s partners are well poised in delivering Availability solutions for the modern datacenter. Being an extremely critical component of Veeam’s business, partners play a strategic role in driving company’s growth.
Additionally, as a strategic focus, Veeam will continue to deliver Availability solutions to enterprise and mid-market customers across key sectors in India.
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