UiPath aligns the right kind of resources to support its partners

Harpreet Bhatia
Senior Director – Strategic Partner Ecosystem, UiPath India and South Asia

“UiPath strongly believes in building the right capabilities within our partner community. Our partner tier structures are heavily dependent on the investments our partners make into developing automation practices and the automation community within their organization. The reward for our partners lies in services revenue as every dollar of license sale results in three times services revenue for our partners.

Key initiatives designed for UiPath Partners

UiPath supports its partners to build capabilities for customer consumption and expand the enterprise-wide automation platform. We invest in a host of partner learning courses and persona-based capability building, at no cost to partners.

The UiPath Services Network (USN) program recognizes an elite group of service delivery partners accredited with advanced delivery skills on par with the UiPath Professional Services team. These partners, holding company-level certifications, are defined as UiPath Certified Professional Services, and offer strong automation skills with the capability of providing both customer references as well as best practices to customers.

The UiPath enterprise-wide automation platform is a unique approach that partners can leverage to find more opportunities within their customer segments. We also have a very effective deal registration system which helps our partners identify opportunities early, lock it in with us, and then leverage UiPath resources to successfully demonstrate their capability via demos to the customer, resulting in faster closures.

We proactively engage in joint marketing efforts with our partners to help them acquire new logos. At our core, we strongly adhere to building trust with our partners. We gauge different routes to market that the customer is looking at – it could be an advisory-led approach, an implementation-based approach, a managed services approach, or just a resale from the partner. The first base of building trust is to maintain a quick turnaround time for any opportunity the partner presents via deal registration or via a lead pool. Once the deal is approved, we are invested in the partner’s journey, and jointly engage in customer discussions. We provide support to our partners throughout the presales, sales, and post-sales cycle. If our partners need industry domain-specific expertise or value engineering support, we make sure that we align the right resources to support our partners, thereby positioning a joint partner-UiPath value proposition to our customers.”

“UiPath supports its partners to build capabilities for customer consumption and expand the enterprise-wide automation platform. We invest in a host of partner learning courses and persona-based capability building, at no cost to partners. We proactively engage in joint marketing efforts with our partners to help them acquire new logos.”