Technologists raising concern on data protection on World Backup Day

The software and technology industry celebrates World Backup Day on March 31, i.e., today, every year. In today’s era of accelerated change and digital transformation, businesses in every sector need to do more with less. This day marks the significance of data backup for businesses and organisations worldwide. Technological progress has led more and more companies to start using new technologies to increase their productivity or to facilitate their daily tasks. Their use has led to the massive collection of data and the need to have a place to store it securely has arisen.

With cloud backup, company data and applications are protected by a server in a remote location. In this way, companies can have the capacity to save and preserve, at the same time, the data of their own corporation and that of their clients from anywhere, avoiding the loss of this data in the event of any technological failure or cyber-attack. With businesses in India running workloads in a hybrid environment, it is critical to securely store data in multiple spaces like databases, file servers, and network-attached storage (NAS). While considering a solution that gives businesses the flexibility to access, upload, protect and analyse data, an asset that will have the advantage of long-term retention, reporting and insight into cloud storage use, will serve Indian organisations better.

This World Backup Day should be a welcome opportunity for businesses to reconsider their storage solutions and upgrade to safer cloud environments secured by cutting-edge data protection amenities, which will support their digital transformation journey. We walk, talk, eat, drink and breathe data. We are constantly leaving behind digital footprints. More so, we engage with online platforms and are engrossed with digital channels. What most of us fail to notice, far less comprehend, is the lurking dangers and sneaking threats that we invite unintentionally.

We hardly realise the growing platforms using AI + data to understand our choices and apprehend our preferences, and use our own personal information to create personalised experiences. Data is the new oil, said a sane soul. The only difference is that oil would run out in a few years. Data, on the other hand, keeps getting accumulated exponentially. With more than 50% of the world's population using smart-phones and digital devices, with new ones adding day by day, there are massive amounts of data created .

A report says, that Indian organizations were unable to recover 36% of their lost data on average and 90% of organizations were unable to recover at least some of the data they had lost. Hence, it is essential that businesses have a comprehensive data backup plan in place to be fully prepared at the time of a data breach. It's time we all woke up to the realities and compulsions of data protection at large. It's not just about data backup and restore methods, but it's also about freeing businesses from digital slavery. 

S Mohini Ratna, Editor, VARINDIA