Sakthi Finance invests in automation and engagement
Established in 1955, Sakthi Finance was created to handle financing for the automotive dealerships owned by Tata Motors. It has since become one of South India’s leading Non-Banking Financial Companies specializing in finance for pre-owned heavy commercial vehicles and construction equipment. Long standing relationships have developed with customers by providing services with speed, flexibility and integrity. Salesforce is a partner in Sakthi Finance’s digital journey to enhance these services and increase customer engagement.
“We see Salesforce as a platform in our quest towards our mission of providing customer lifecycle solutions. Our digital transformation roadmap is aligned to our mission of ‘Total Customer Centric Solutions’. We are confident in achieving these objectives with the flexibility, capability and scalability of Salesforce as a customer centric platform”, asserts Mr.Balasubramaniam, Vice Chairman & Managing Director of Sakthi Finance.
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