Route Mobile joins hands with Oracle Marketing Cloud

Route Mobile has entered into collaboration with Oracle Marketing Cloud, part of Oracle Customer Experience (CX) Cloud Suite, which empowers organizations to take a smarter approach to customer experience management and business transformation initiatives.

“Being a technology-driven cloud communications platform provider means staying ahead of the innovation curve with innovative products and strategic partnerships. We intend to continue to ensure seamless delivery of SMS messages to companies so that they can have deeper mobile customer engagement with two-way SMS communication, which makes the interaction more engaging and generates an excellent customer experience,” said

Rajdipkumar Gupta, MD & Group CEO, Route Mobile. “We are excited about this collaboration. We believe that Oracle Responsys customers will benefit from our quality A2P SMS routes across the globe, proprietary cloud communications platforms, and domain expertise. We will aim to ensure every enterprise is armed with a cloud or on-premise solution. We plan to leverage this platform to tap, offer our innovative products, and support customers around the world by utilizing the Oracle Responsys platform at a global scale.”

Route Mobile offers quality A2P SMS routes across the globe. As of December 31, 2017, Route Mobile had over 800 mobile networks and over 230 mobile network operators. We believe this collaboration between Route Mobile and Oracle Marketing Cloud enables companies to leverage Route Mobile’s quality connections for mobile customer engagement over SMS. Together with Oracle Marketing Cloud, Route Mobile intends to help companies reduce IT complexity and improve return on investment by providing successful and on-time A2P SMS delivery.