Power of video collaboration still to realize – Polycom survey

Polycom has announced the results of a new survey which analyzes how video collaboration solutions are currently being used in business. The study was commissioned by Polycom and conducted by Quocirca. The study reveals that more than 90 per cent of those who regularly use video to collaborate are experiencing higher productivity, better teamwork, financial savings and reduced travel expenses. Over 80 per cent directly link their fiscal savings to making faster business decisions and improving employee’s work/life balance.

Although the survey uncovered many benefits of using video collaboration, barriers to broad adoption still exist. One of every two people surveyed suggested that having more access to video would increase use. Very few organizations have broadly rolled out video to desktop and mobile users, and typically have limited availability of video to the larger conference rooms.

"The way people work is changing. Mobility, BYOD, social and collaboration solutions like video conferencing combined with the desire to reduce real estate costs are causing businesses around the world to rethink the traditional office setting. We are seeing the measurable impact video collaboration is having, but with just a fraction of organizations around the globe using video regularly, the results of this survey illustrate its potential in any work environment and across every industry,” said Jim Kruger, Chief Marketing Officer, Polycom.

Forty-five per cent of end-users surveyed frequently use their mobile devices, such as tablets, laptops and mobile phones, to join a video conference, and 35 per cent of digital natives –workers who are 25 years or younger and will define the future of work – use video frequently and from anywhere. These numbers are expected to grow as the amount of mobile devices increases and organizations continue to offer more flexible working arrangements.