Partners are one of the key stakeholders responsible for driving growth for Oracle Cloud

Sanjoy Mukherjee
Sr. Director and Head-Technology Alliances & Channels, Oracle India

"Scalability and rapid growth are top priorities for many businesses today. Partners play a critical role in collaborating with cloud majors like Oracle and helping end customers extract the most value from their technology investments. They are helping drive more large-scale cloud adoption.

We see partners continuing to play a big role in fulfilling this demand as they seek more collaboration opportunities with us to help their end customers realize extreme performance, greater security, and increased cost savings via Oracle Cloud. Partners account for around 80% of all Oracle transactions in one way or another, especially in the Asia Pacific. Therefore, they are one of our key stakeholders when it comes to driving growth for Oracle Cloud in India.

Design elements in Oracle’s Partner Program
We have modernized our partner program - Oracle Partner Network (OPN). The enhanced OPN program has been designed to accelerate our partners’ transition to the cloud as well as drive superior customer experience and business outcomes. Our partners appreciate the fact that Oracle is very focused on each of the tracks, addressing different segments with a sharp focus on different areas of business. 

We have also ensured that we are enabling our partners through digital learning initiatives through certain dedicated avenues where they can learn, get certified, access resources - whether it is sales, pre-sales, other certifications, etc. Oracle Digital Marketing Centre (OMDC) is a modern marketing automation platform that provides our OPN community with a suite of fully integrated digital marketing tactics. It comprises ready-to-execute Oracle marketing campaigns and content designed to enhance partners’ go-to-market strategy, improve results, and strengthen a partner’s brand.  

We will continue to constantly invest in skilling/ reskilling/ upskilling our partners for a cloud-first world.

From a market enablement perspective, we are focused on helping partners succeed with their customers. With Oracle Cloud Lift Services, customers get guidance from cloud engineers on planning, architecting, prototyping, and managing cloud migrations. On the other hand, with Oracle Support Rewards, the more that customers use Oracle Cloud Infrastructure (OCI), the more they save. Oracle Cloud VMware solution is another key focus area in our discussions with partners. It’s the best option for organizations looking to pivot their VMware environment to the cloud, be it for scalability or expansion, or both. The opportunity for partners who can help customers in this area is significant.

And last but not the least, Oracle offers unparalleled deployment flexibility with our enterprise-class hybrid cloud solutions to help organizations move from an on-premises configuration to a hybrid cloud.”