New Relic accelerates its channel partner program with a Partner Stack
New Relic has announced the availability of New Relic Partner Stack, an enhanced program expanding New Relic’s commitment to cloud providers, channel partners, managed service providers, and technology partners. The New Relic Partner Stack provides New Relic’s 1,000+ global partners with training and accreditation programs, marketing campaigns, personnel support, and sales tools and resources, to provide their own customers with industry-leading observability directly from New Relic.
The New Relic Partner Stack empowers partners to expand sales and technical expertise, drive customer momentum, and unlock new revenue streams.
New Relic is launching the Partner Stack to provide its global partner ecosystem with the products, pricing, and skills needed to make observability an everyday practice. The launch of the New Relic Partner Stack comes at a time of strong growth for the company with high demand for New Relic products and services across the Americas, Europe, and Asia. Partners can leverage New Relic's momentum and technology to create net-new revenue streams for growing their topline by helping realise their customers’ business value.
“New Relic Partner Stack represents a significant revamp to our partner strategy. It gives our partners more flexibility to help their customers accelerate the adoption of observability, and deliver on key business initiatives such as cloud adoption, application modernisation and digital customer experience,” said Stewart Cochrane, Senior Director, Alliances and Channels APJ at New Relic. “Our channel partners enable us to scale across the APJ region and most importantly, accelerate time to value for our customers. We see our partners as a strategic extension of the New Relic team that help new and current customers put observability in the hands of every engineer, every day, at every stage of the software lifecycle.”
“Channel partners, cloud providers, and technology partners are a key pillar of New Relic’s growth strategy,” added New Relic CEO Bill Staples. “We’re committed to developing a rich global partner ecosystem and have made significant investments in our partner organisation to drive our partners’ growth and fuel New Relic’s global expansion and growth now and in the future.”
Partner benefits include eligibility for: co-marketing opportunities; deal registration, margin and renewal discounts; product trials; sales tools and training; technical support and resources; technical and sales accreditations; observability campaigns; and support from partner development managers and partner engineers.
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