• CERTIFICATE
    • Eminent VARs of India
    • Best OEM 2023
  • SYNDICATION
    • AMD
    • DELL TECHNOLOGIES
    • HITACHI
    • LOGMEIN
    • MICROSOFT
    • RIVERBED
    • STORAGECRAFT
    • THALES
  • EVENTS
  • GO DIGITAL
  • INFOGRAPHICS
  • PRESS
    • Press Release PR News Wire
    • Press Release Business Wire
    • GlobeNewsWire
  • SPECIAL
    • WHITE PAPER
    • TECHNOMANIA
    • SME
    • SMART CITY
    • SERVICES
    • EDITOR SPEAK
    • CSR INITIATIVES
    • CHANNEL GURU
    • CHANNEL CHIEF
    • CASE STUDY
  • TECHTREND
    • VAR PANCHAYAT
    • TELECOM
    • SOFTWARE
    • POWER
    • PERIPHERALS
    • NETWORKING
    • LTE
    • CHANNEL BUZZ
    • ASK AN EXPERT
  • SUBSCRIBE
  • Apps
  • Gaming
  • KDS
  • Security
  • Telecom
  • WFH
  • Subscriber to Newsletter
  • April Issue
  • Blogs
  • Vlogs
  • Faceoff AI
    

HOME
NEWS

NetApp Paves the Way for ‘Evolved’ Cloud with Next-Gen Storage & Data Services


By VARINDIA - 2023-02-28
NetApp Paves the Way for ‘Evolved’ Cloud with Next-Gen Storage & Data Services

Puneet Gupta, Vice President and Managing Director, NetApp India/SAARC 

 

Can you shed light on NetApp BlueXP and how is it leading the way to a more ‘evolved cloud’? 
NetApp BlueXP is a unified control plane that delivers a simple, hybrid multi-cloud experience for storage and data services across on-prem and cloud environments. It is designed to offer operational simplicity, with an intuitive interface and powerful automation capabilities that help decrease resource waste, complexity, and the risk of managing diverse environments.

 

Organisations have increasingly moved to hybrid multi-cloud environments to accelerate their digital transformation journeys and drive growth. However, many companies face challenges and inefficiencies in managing these environments, which is an impediment to innovation. BlueXP addresses these challenges and leads the way to a more “evolved cloud” by simplifying and automating critical operations across on-prem and public clouds. This helps organisations drive business impact and enhance their customer experience.

 

BlueXP adds value to organisations with the following specific benefits:
Unifying formerly disparate environments and frameworks – bringing them all under a single point of control.
Reducing risk and wasting fewer resources with integrated AI Ops automation, recommendations and anomaly detection with remediation. 
Aligning tech and business requirements through the BlueXP digital wallet, which provides FinOps the financial dynamics they need to support the business while enabling Ops teams to instantly activate resources.
Delivering powerful data and infrastructure protection by leveraging the combined capabilities of backup and restore, governance and ransomware detection. 

 

Ganesan Arumugam
Director, Channel Sales, NetApp

 

What are some of the salient features of the NetApp Partner Sphere programme? 

NetApp Partner Sphere is the evolution of NetApp’s industry-leading Unified Partner Program. This new cloud-focused and services-led program delivers a flexible path to advancement and growth for all partner sales motions – consolidating and simplifying multiple programs into one that includes all partner types, business models and routes to market.

 

Some of the salient features of the NetApp Partner Sphere program include:
A simple framework that supports each partner’s unique go-to-market strategy, provides flexibility and automation to ease partner processes, and offers consistency for all partners and sales motions from a single program with clear tiers and objectives.
Transformative training, tools and support to activate the partner’s work in the hybrid multi-cloud market, enabling and building partner services and solutions competencies.
Differentiation between partners, with each partner highlighted and endorsed by their Solution Competencies and services on NetApp Partner Connect to promote their go-to-market approach.
Accelerated cloud growth through leveraging NetApp’s in-demand portfolio to fuel opportunities for value-add partner-led services and co-innovation, thus improving profitability and maximizing partner ROI with progressive tiers.

 

How does the Partner Sphere programme reiterate NetApp’s commitment to growing the channel partner ecosystem in India? 

The Partner Sphere program offers robust training and support to help NetApp’s partners capture cloud market share. It brings new validation, recognition and rewards for partner’s investments in competencies and services. The accelerated growth structure empowers our partners to deliver transformational value to joint customers.


In addition, the program includes simplified, flexible and progressive tiering, with clear criteria that partners can follow across objective thresholds. The program’s tiers (ranging from Approved, to Preferred, to Prestige, to Prestige Plus) assess, validate and recognize partners based on value and competencies, in order to match the right partners with the right customer opportunities. Benefits and support will grow as partners ascend tiers, with the partners generating the most impact seeing the broadest and most customized benefits, including solution specific marketing campaigns and enablement, proposal-based market development funds, and preferred value-based incentives.

 

How has the storage market evolved in India, and how is the new NetApp AFF C-Series poised to bring in cost-efficiency? 

In a challenging economic environment, cost-effectiveness is increasingly becoming a key concern in the storage market. To address this, NetApp is bringing to customers and partners the most affordable and sustainable all-flash storage available in the market today. The new NetApp AFF C-Series provides capacity flash at a lower cost to entry, to better facilitate our customers’ transition from hybrid storage to all-flash within their budgets. The AFF C-Series offers guaranteed storage efficiency, to reduce an organisation’s storage footprint and energy costs, thus delivering a lower total cost of ownership (TCO).

 

What are the various partner incentives offered by NetApp, and can you tell us more about this? 

NetApp offers a range of incentives to partners and distributors. Our incentive program is a tiered system in which partners who achieve certain milestones - such as closing high-value deals or achieving high revenue targets – receive incentives in the form of cash awards or domestic & foreign holiday packages. The program also offers incentives specifically aimed at driving deal closures for NetApp Cloud and NetApp Core solutions.

 

What is NetApp Keystone and how is this pay-as-you-go model a gamechanger for the industry?

NetApp Keystone is a storage-as-a-service platform that simplifies the acquisition of data storage & management technology, for on-prem data centers as well as for the cloud. Keystone offers maximum operational and financial flexibility. It enables customers to purchase on-prem and cloud-based storage capabilities by allowing data to be migrated as required across on-prem or private & public clouds. It also offers them the option of either purchasing storage outright, or on a ‘pay-as-you-go’ consumption model. 

By removing the IT burdens of managing storage infrastructures and going through a lengthy procurement cycle, Keystone empowers customers to better align storage costs to their business needs, accelerate time-to-value, and focus on core business operations by managing outcomes.

The sheer flexibility that NetApp’s Keystone’s ‘pay-as-you-go’ model offers makes it an industry gamechanger. For instance, an enterprise can start with on-prem services and later determine the timeline and the right workload to move to the cloud, based on business requirements. Moreover, Keystone offers commitment protection across deployment models. This means that customers can reallocate their on-prem spending to add cloud services (as opposed to paying more for added cloud services), essentially paying the same monthly bill based on the total capacity committed to before the reallocation.

 

Can you tell us more about the recently launched NetApp Advance?

NetApp Advance is a new portfolio of storage programs that enables customers to cost-effectively future-proof their on-prem environments. It offers simplified storage ownership and management, that helps organisations stay up to date with technological innovations while eliminating complex, time-consuming and expensive upgrade cycles. Organisations can choose on-prem or cloud storage options to future-proof their environments and scale securely, seamlessly and non-disruptively as they grow. Advance also brings to the fore sustainability and efficiency best practices and capabilities that continually improve energy efficiency and operational performance that helps reduce the carbon footprint.


With NetApp Advance, organisations can significantly reduce cost, complexity and disruption of tech refreshes by buying once and evolving continuously. It greatly reduces the risk previously associated with the journey to hybrid cloud by providing organisations with the flexibility to easily scale out to the cloud as and when required. 

See What’s Next in Tech With the Fast Forward Newsletter

SECURITY
View All
Zscaler announces AI innovations to its Data Protection Platform
Technology

Zscaler announces AI innovations to its Data Protection Platform

by VARINDIA 2024-05-20
SHIELD to enhance Swiggy’s fraud prevention and detection capabilities
Technology

SHIELD to enhance Swiggy’s fraud prevention and detection capabilities

by VARINDIA 2024-05-20
Axis Communications announces its first thermometric camera designed for Zone/Division 2
Technology

Axis Communications announces its first thermometric camera designed for Zone/Division 2

by VARINDIA 2024-05-20
SOFTWARE
View All
Hitachi Vantara and Veeam announce Global Strategic Alliance
Technology

Hitachi Vantara and Veeam announce Global Strategic Alliance

by VARINDIA 2024-05-16
Adobe launches Acrobat AI Assistant for the Enterprise
Technology

Adobe launches Acrobat AI Assistant for the Enterprise

by VARINDIA 2024-05-11
Oracle Database 23ai offers the power of AI to Enterprise Data and Applications
Technology

Oracle Database 23ai offers the power of AI to Enterprise Data and Applications

by VARINDIA 2024-05-10
START - UP
View All
Data Subject Access Request is an integrated module within ID-REDACT®
Technology

Data Subject Access Request is an integrated module within ID-REDACT®

by VARINDIA 2024-04-30
SiMa.ai Secures $70M Funds from Maverick Capital
Technology

SiMa.ai Secures $70M Funds from Maverick Capital

by VARINDIA 2024-04-05
Sarvam AI collaborates with Microsoft to bring its Indic voice LLM to Azure
Technology

Sarvam AI collaborates with Microsoft to bring its Indic voice LLM to Azure

by VARINDIA 2024-02-08

Tweets From @varindiamag

Nothing to see here - yet

When they Tweet, their Tweets will show up here.

CIO - SPEAK
Automation has the potential to greatly improve efficiency and production

Automation has the potential to greatly improve efficiency and production

by VARINDIA
Various approaches are followed to enhance efficiency, productivity, and cost-effectiveness

Various approaches are followed to enhance efficiency, productivity, and cost-effectiveness

by VARINDIA
Technology can be leveraged in several ways to boost efficiency, productivity and reduce cost

Technology can be leveraged in several ways to boost efficiency, productivity and reduce cost

by VARINDIA
Start-Up and Unicorn Ecosystem
GoDaddy harnesses AI power for new domain name recommendations

GoDaddy harnesses AI power for new domain name recommendations

by VARINDIA
UAE’s du Telecom selects STL as a strategic fibre partner

UAE’s du Telecom selects STL as a strategic fibre partner

by VARINDIA
JLR and Dassault Systèmes extend partnership for All Vehicle Programs worldwide

JLR and Dassault Systèmes extend partnership for All Vehicle Programs worldwide

by VARINDIA
Rapyder partners with AWS to accelerate Generative AI led innovation

Rapyder partners with AWS to accelerate Generative AI led innovation

by VARINDIA
ManageEngine integrates its SIEM solution with Constella Intelligence

ManageEngine integrates its SIEM solution with Constella Intelligence

by VARINDIA
Elastic replaces traditional SIEM game with AI-driven security analytics

Elastic replaces traditional SIEM game with AI-driven security analytics

by VARINDIA
Infosys and ServiceNow to transform customer experiences with generative AI-powered solutions

Infosys and ServiceNow to transform customer experiences with generative AI-powered solutions

by VARINDIA
Crayon Software Experts India inaugurates its ISV Incubation Center in Kolkata

Crayon Software Experts India inaugurates its ISV Incubation Center in Kolkata

by VARINDIA
Dassault Systèmes to accelerate EV charging infrastructure development in India

Dassault Systèmes to accelerate EV charging infrastructure development in India

by VARINDIA
Tech Mahindra and Atento to deliver GenAI powered business transformation services

Tech Mahindra and Atento to deliver GenAI powered business transformation services

by VARINDIA
×

Reproduction in whole or in part in any form or medium without express written permission of Kalinga Digital Media Pvt. Ltd. is prohibited.

  • Distributors & VADs
  • Industry Associations
  • Telco's in India
  • Indian Global Leaders
  • Edit Calendar
  • About Us
  • Advertise Us
  • Contact Us
  • Disclaimer
  • Privacy Statement
  • Sitemap

Copyright varindia.com @1999-2024 - All rights reserved.