Komli Media strengthens Social media presence across APAC

To help digital marketers to convert site visitors into loyal customers with full transparency and management of media costs, customer data, campaign strategies and performance analytics, Komli Media  has announced the launch of a enterprise class Remarketing Demand Side Platform (RDSP). The launch further strengthens Komli Media’s expertise and leadership in performance and social media advertising across Asia Pacific.

Ashwin Puri, VP Remarketing, Komli Media, said, “Komli works with over 75% of the top advertisers in APAC which gives us an opportunity to understand the emerging trends in this market. We are seeing remarketing spends for most performance advertisers’ increase rapidly and it will soon be one of the largest channels for digital performance advertising. As this medium becomes significant, advertisers will demand greater transparency and control, which is the evolution we have seen for search and social. Komli has really innovated here to create one of the world’s first remarketing DSPs.”

Amar Goel, CEO and Founder, Komli Media said, “We have aligned our leadership team so that we have people focusing at both a regional and product level.”As a part of increasing its focus on remarketing and social, Komi is also announcing key changes to its leadership team to align itself with these focus areas.

Ashwin Puri is now heading Komli’s Remarketing DSP business, in addition to its mobile business, while Matt Sutton is leading the Social business. Mukesh Agarwal will run product management across the company. To drive growth in its core regions, Komli has promoted Damien Lavin to run the Southeast Asia and Australia regions. Rakesh Malani has also expanded his responsibilities to run HR globally, in addition to his CFO role.