Kaspersky follows a maturity-based cybersecurity approach for solutions 

Piyush Verma, Partner Account Manager, North India, Kaspersky  

Very often we hear a particular industry getting attacked. Ransomware in today's scenario is very sophisticated and targeted in nature. It is available as a service on the portal. They work as a complete ecosystem. In the traditional scenario, a single person did all the things - developing, negotiation etc. but now they have domain experts. Developers are there who are developing the ransomware on-field negotiator, someone is there in lateral movement, so everything is in place and working as an ecosystem. 

The common challenges with any organization, one is lack of visibility. So when any of the customers is under attack, they have to jump from one window to another. In security it says if you cannot protect something which you cannot see. So, visibility is the main challenge. Second, whatever tools are available in the market they are very complicated in nature to handle. According to a research report the response time of a Managed SOC is somewhere around between 15 to 20 hours. Just imagine you are under an attack and you did nothing for 20 hours. What will happen to the data? Every now and then a new surface is coming up like smartphones, BYOD, concentrators etc. which we have to protect. Last but not least is your users. Awareness of your users is also a challenge.   

We in Kaspersky work on a maturity-based cybersecurity approach. It is based on three key pillars - Equipped, Informed and Reinforced.