Kaspersky creates a business model based on 100% partner focus and profitability

Dipesh Kaura, General Manager (South Asia) - Kaspersky

“The Kaspersky United Partner Program provides channel partners with all the resources, benefits, and help they need to outgrow the competition. Kaspersky supports its resellers and partners with the help of Force 1.0, an application that will make it simple and convenient for partners to manage Kaspersky consumer solutions and receive rewards.

Kaspersky channel partner program offers more rewards, training, additional initiatives and new customized regional support to channel partners. Kaspersky invests more in its partners by providing them with additional tools and resources to succeed. The company aims to drive partners to a higher level of success with benefits such as increased one-on-one support, more technical education throughout the year, and generous rewards to encourage its business partners. Key partners can propose their marketing recommendations through the Partner Portal.

Kaspersky is a firm believer in the potential of India's growth story, and we will continue to support make-in-India initiatives. It is working with several large industrial brands and would look forward to expanding its presence as more businesses continue to adopt newer technologies. The collaboration between Kaspersky and the Indian Computer Emergency Response Team (CERT-In), Ministry of Electronics and Information Technology (MeitY), Government of India facilitates cooperation in areas such as the fulfilment of the cyber security policies, strengthening the protection of India's cyberspace and other relevant initiatives.”