Jio partners with Guavus for AI-powered Analytics

Jio and Guavus have announced a partnership centered on AI-driven analytics. Guavus’ AI-based solutions will provide real-time customer experience analytics, predictive analytics to automate network trouble shooting, and key marketing insights to Jio. As a result, Jio will be able to offer superior service to its customers while addressing critical service operations with intelligent automation.

Jio is one of the largest and fastest growing data service operators with more than 300 million subscribers. The Indian service provider, which has disrupted the market with its affordable data plans and unlimited calling benefits, has created a completely digital experience for its users – ranging from data services on smartphones, to gigabit Internet at home, along with a portfolio of media offerings and IoT devices such as smart speakers and switches for the smart home.

Anish Shah, President of IT, Reliance Jio, says, “Our networks generate 4 to 5 petabytes of data each day. If this data can be properly analyzed in real-time using big data analytics and predictive analytics techniques, we can both improve the health of our network through intelligent automation and offer multiple, customized personal services to our customers. Guavus’ solutions enable us to do this – we can make data-driven decisions that allow us to deliver a great experience to our customers while bringing intelligent automation to our operations.”

According to Anukool Lakhina, Guavus Founder and President, “Guavus has been a pioneer working on AI-powered analytics solutions with service providers around the world. The rapid growth, range and affordability of Jio’s service offerings and their innovative use of AI and analytics is transformative for their customers and India. We’re thrilled to be partnering with Jio to provide the AI and analytics foundation for the digital services revolution in India.”