Ingram Micro Xvantage provides a superlative immersive experience to customers

Navneet Singh Bindra, Senior VP & Chief Country Executive, Ingram Micro India

“Considering rapid advancements in the field of technology, it becomes an absolute necessity for any National Technology Distributor and Value-Added Service Provider to monitor emerging trends proactively. First, distribution companies need to invest in analyzing the market and identifying which technology, products or solutions can gain traction and disrupt the market. During this process, it’s important to make an agile and adaptable plan that can be adjusted as and when you foresee some fluctuations in the trends going forward.

Then, it becomes important to forge strategic partnerships with innovative tech companies that are providing solutions based on cutting-edge products and emerging technologies. This can help any tech distribution company expand its portfolio and include more offerings around AI, ML, IoT, Cloud Computing, Edge Computing, Blockchain, etc. Moreover, your strategic partnerships with innovative tech companies can also help you offer more customized, vertical-focused solutions and Value-Added Services.  

Besides forging strategic alliances with the right innovative tech companies, it’s equally important to start investing in skill development programs for the employees.

There are various ways in which a tech distribution company can leverage new technologies to drive customer experience and become the brand of choice. We are taking multiple actions to provide a superlative immersive experience to our customers through Ingram Micro Xvantage. Our new digital experience platform enables our customers to interact and transact with us most conveniently.”