Honor unveils Honor 8 Pro priced at Rs 29,999

Honor has launched Honor 8 Pro. With processing power, long lasting battery life and 14.47cm 2K display, the Honor 8 Pro with dual-lens camera is packed into an impossibly thin 6.97mm body. The Honor 8 Pro has been designed under the partnership with Amazon, Gameloft, GoPro, Jaunt VR and Deep Silver Fishlabs to enrich digital lifestyles through enhanced smartphone experiences.

P Sanjeev, Vice President Sales, Huawei India-Consumer Business Group, said, “Honor is committed to scale new heights of product innovation and customer centricity through its products. We are focused on embedding powerful features in our devices at an affordable price to accommodate consumers’ lifestyle. With the Honor 8 Pro, we set out to push the boundaries on all fronts. The Honor 8 Pro offers market-leading specifications by pushing the boundary of smartphone design, providing 2K display, extra-long battery life, dual camera setup and delivering powerful performance to ensure best experiences across the scenarios that today’s smartphone users care most about. Honor can do this like no other due to its unique e-commerce business model and world-class R&D capabilities.

India is one of the key markets for Honor and the company plans to grow exponentially with the new gamut of product offerings. The global smartphone major has revamped after sales services with over 250 service centers across the country. The company is also expanding its distribution network by partnering to create a comprehensive nationwide distribution system.

After the huge success received from the Honor 6X, Honor continues to partner with Amazon India to launch the Honor 8 Pro as an Amazon exclusive. Commenting on this partnership Noor Patel, Director Category Management, Amazon India said “We are delighted to be the partner of choice for the launch of Honor 8 Pro and are pleased to offer Prime members exclusive access to their smartest device to date. Smartphones on Amazon.in have continuously been a top selling category and we will continue to explore many such symbiotic partnerships to offer our customers the best of selection across categories.”

Running on the latest 16NM Kirin 960 octa-core processor backed by 128GB ROM (that can be further expanded via micro SD card to 256GB), it tackles the issue of fragmentation and lag that has long beset Android devices. The Honor 8 Pro is improving the gadget’s CPU single-core and multi-core performance by 10% and 18% respectively, making it faster to open applications. The GPU performance is increased by 180%. Furthermore, the EMUI5.1 enables the general optimization of Android and minimizes stuttering issues.

The Honor 8 Pro’s combination of cutting-edge hardware and software culminates in its 12+12-megapixel dual-lens camera. The two lenses work in tandem to always deliver the perfect shot: the monochrome lens captures a black-and-white image with incredible depth of detail while the RGB lens ensure faithful and vivid color reproduction – and sophisticated software brings the best of two worlds together. The camera’s wide aperture range (f/0.95–f/16) delivers the DSLR-like depth of field effects for both photo and video shooting.

The device also supports 4K video recording, encoded in the efficient H.265 codec, which produces files twice as small as its predecessor. Thanks to the EMUI 5.1, Highlights-a new feature co-developed with Go Pro, intelligently organizes photos by category and automatically generates video stories that are easily customizable – making sharing memories a breeze.

Providing a crystal clear 2K display running on a massive 4000 mAh battery on the hardware and software, the Honor 8 Pro is an ideal device for all game lovers and thus comes with the coveted recommendation from Gameloft. The display features a high resolution of 515ppi, 79% screen-to-body ratio, 16700K colors and 94.5% coverage of the NTSC color gamut.

The massive 4000 mAh battery provides 2 days of regular use, and almost 1.44 days of heavy use. The high density (710 Wh/L) battery running on the 16nm processor coupled with advanced power-saving features spell the end of battery anxiety.

Honor also showcased a new Honor Band 3 with intelligent tracking features like heart rate monitoring, walking/running and sleep tracking. The Honor Band 3 is also the first device of its kind to feature 50metre water resistance and 30 days battery life on a single charge*. The new band will come in three funky colors and will be announced later this month exclusively on Amazon.in.

The Honor 8 Pro will be exclusively available to Prime members on Prime Day starting 6 PM on July 10th on Amazon.in priced at INR 29,999 for the 6+128GB storage variant and will be available in Midnight Black and Navy Blue color options. The device will be bundled with a 9V/2A fast charger, standard USB-C cable in a box that can be used as a VR headset. The Honor 8 Pro will come with 12 months service warranty along with Honor’s best-in-class after sale facilities offering additional piece of mind for the consumer.

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