Gemalto unveils new IDaaS -CloudEntr

Aiming at helping enterprises manage user identities while enabling secure single-sign-on (SSO) access to web-based applications, Gemalto has introduced a new service named CloudEntr.
With a potential of 330 million professional users in the US and Europe alone, Gemalto’s new Identity-as-a-Service (IDaaS) offer enables cost-effective and speedy deployment of advanced web-based strong authentication for businesses looking to manage employees’ access identities.
"CloudEntr enables businesses to better manage how employees are accessing web-based business applications for a more efficient IT management, as well as offering users a multi-channel and convenient way to benefit from password best-practices. This new IDaaS offer from Gemalto capitalizes on more than 30 years of experience in digital security, and our long-standing history of enabling trusted services for enterprises and governments,” said François Lasnier, Senior Vice President of Identity and Access, Gemalto.
CloudEntr will allow users to gain convenient access to all their web-based applications by authenticating just once with a unique log-in credential. With CloudEntr businesses will also be able to smoothly transition from weak user-selected passwords to stronger protection, through complex passwords that don’t need to be remembered or two-factor authentication capabilities, including mobile one-time-passwords (OTP).
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