GCR announces digital solutions for SMEs

Global Channel Resources (GCR) is offering tailor-made digital solutions for the MSME sector. GCR firmly believes in the philosophy of Digital for all and has designed these easy- to-use and affordable digital solutions for small and medium enterprises.

The success of a business depends upon the ability to retain customers by offering them a satisfying experience. This applies to both small and big organizations. One can manage the business efficiently by maintaining a regular connect with the customers and understanding their needs and preferences. A trained and motivated staff to serve internal and external customers and optimum use of the organization’s resources add up to the growth of a business and help it to become more profitable. GCR’s digital solutions help any organization to achieve all the above objectives.

Tony Tsao, Chairman, GCR, says, “The MSMEs are recognized as the backbone of any economy in the areas of manufacturing and services. Effective utilization of resources, greater operational flexibility, mobility and higher innovations and low investment are the strength of MSMEs. In addition to providing MSMEs with digital solutions which can particularly enhance their profitability and growth we, at GCR, are open to collaborative ideas which can further enhance the MSMEs position in highly competitive markets.”

With more than 400 million users, Internet has disrupted the traditional way of doing business. Online and e-commerce platforms have driven consumers from brick-and-mortar stores to online portals. Successful adaptation of digital tools in the developed countries has helped MSMEs to successfully compete in the changed environment.

GCR now offers tailor-made digital tools for Small and Medium Enterprises with the concept of Go Digital – G row fast. These tools are –

* Simple and Easy to use

* Affordable with low Capital cost

* Result Oriented

GCR’s digital tools for Small and Medium Enterprises can be deployed on a time-based subscription model and help in the following business functions -

1. Better connect with customers:

* Effectively, showcase products/Ads in store: Digital Signage and Interactive display

* Pushing special offers to in-store customer: Proximity-based push Marketing

* Offering free Wi-Fi to customers: Wi-Fi Hotspot and Monetization

2. Effective management of Resources:

* Assigning task and managing Manpower resources: Field Force Management

* Rapid Learning: Training and Assessing Employees in field

* Managing and Tracking the Fixed Assets and inventory: Asset Tracking

* On-field video conferencing and Data Sharing: Video/Web Conferencing to showcase products and have reviews and meetings.