Fujifilm India introduces latest variant to its instant range - 'Instax Mini 11'

Fujifilm India announced its latest offering for the Indian market – Instax Mini 11. The stylish new addition comes packed with Automatic Exposure and Selfie Mode function to capture moments instantly. In addition, the company announced two new stylish mini-format instax films i.e. “BLUE MARBLE” and square-format instax film “WHITE MARBLE” both featuring marble patterns on the frames.

The camera also comes with another feature that makes taking instax photos easier than ever before i.e. the Selfie Mode. The Selfie Mode can be activated by simply pulling out the front end of the lens after powering the camera on.

Key Features

“Automatic Exposure” functions for attaining optimum exposure settings for any scenes

With the “Automatic Exposure” function camera can take photos optimally exposed to the main subject and the background in a variety of situations.

“Selfie Mode” for taking selfies and close-ups with ease

Users can activate the Selfie Mode, perfect for taking selfies and close-up shots, by simply pulling out the front-end edge of the lens after powering the camera on.

Custom, interchangeable accessories for the shutter button

The camera comes with two replaceable and stylish shutter button accessories; a fun and easy way to change the button’s look and to personalize the camera

Highly fashionable design with attention to details

Fashionable design elements on the mini 11 are achieved by using a different material around the lens from the rest of the camera body, and featuring the brand logo “instax” engraved on the rear panel.

Films

Mini format film “BLUE MARBLE” can be used with any “instax mini” series of cameras. The frame features a blue marble pattern accentuated with glossy gold, adding a flamboyant touch to instax pictures.

Square format film “WHITE MARBLE” can be used with “instax SQUARE” series of cameras that support the SQUARE format. The frame features a white marble pattern accentuated with glossy silver, adding a chic touch to instax pictures. Each pack contains 10 films.

“Our Instax range is a unique product, the only one of its kind that enables users to create photos instantly. With the launch of Instax Mini 11, we aim to make life easier for photographers, more advanced and enjoyable. We have designed our new Mini 11 with latest feature of Automatic Exposure, which delivers premium quality instant photo prints. In line with our motto of ‘Don’t Just Take, Give’, we are committed to offer our consumers the best of experiences and will continue to enhance the world of the instant photo system for on-the-spot photo printing in India,” commented Haruto Iwata, Managing Director, Fujifilm India during the launch.

Available in five pale tone colours Blush Pink, Sky Blue, Charcoal Gray, Ice White and Lilac Purple, Fujifilm Instax Mini 11 will be available from April 2020 in India.