Former Canon Head Dr Alok Bharadwaj launches CreoVate Transformations and Consulting

Dr Alok Bharadwaj, who led Canon India as EVP-COO and later head of Canon Asia Strategy centre in Singapore, has announced the launch of his personal venture CreoVate (a portmanteau of create and innovate). Dr Bharadwaj has 30 years of experience in leading business operations, transformational practices, strategy architectures, organizational excellence and building future capabilities. This development comes with his departure from Japanese major Canon after 16 years of stay.

From transforming architectures to improving performance that drive results, CreoVate offers a specialist array of services to help organizations target, lead, build and execute successful change in their first mile of transformation. The consultancy will offer solutions in the domains of Customer strategy, Go-to-Market architecture, People capabilities, India entry management and a comprehensive Retainership services. CreoVate will also address superspeciality aspects of CMBT (change management & business transformation) as it is currently building India and international partnership tie-ups to cover holistic interventions.

Commenting on his venture, Dr Alok Bharadwaj, Founder and Managing Director, said, “In the current business landscape, change management & business transformation (CMBT) is at the top of leadership agenda. As external triggers are in full swing in industry 4.0 era, continual market led transformations are the new normal. I am excited to launch CreoVate, focussed on guiding, coaching, and mentoring business organizations which are at the cusp of transformational journey. Transformation is a switch that must be always ON. CreoVate will be the helping gloves to businesses which are planning a new entry or a renewal, a major turnaround, responding to disruptions, rapidly scaling up, seeking to build competitiveness or catapulting people’s capabilities. Organizations must navigate through constantly changing dynamics in conducting their business in challenging market environment to win.”

Acoording to Dr Bharadwaj, at the heart of any thriving transformation and winning organization lie three elements – Strategic direction, Organization operating model and Capabilities. CreoVate will redefine consulting in non-BIG 6 space, by building a holistic view to avoid “magic steroids” syndrome for silo interventions. He calls it “Ayurvedictherapy”. The complete focus will be on results driven CMBT.

CreoVate’s logo, a clock symbolizes moments of the time dimension. Emphasizing on the need to focus on this Fourth Dimension, Dr. Bharadwaj said, “A 3 Dimensional object begins to form a pattern, a story, a track & evolves into a character when seen over time called the FOURTH dimension. Organisations have life and their shift has to be seen against this dimension. This gap from “As-Is” to “To-Be” is what the “fourth dimension” depicts”.

Conferred with an honorary doctorate, Dr. Bharadwaj is an accomplished global strategic leader in both B2B and B2C domains. He has also worked with leading organizations such as Usha, Motorola and Tata Group. He has led and facilitated several transformational interventions in emerging markets of India, South & South East Asia& brings cutting edge experience from real world business challenges to the Indian context. Recipient of many awards and accolades, he is an alumnus of IMD Lausanne, Switzerland and FMS Delhi.

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