Ezetap introduces Certified Mobile POS Device

Competing head-to-head against global payments companies using devices manufactured in China in the fast-growing Mobile Point-of-Sale market, Ezetap has launched an integrated and globally certified Mobile Point of Sale Device solution under $50. This solution starting from card reader to service platform has completely been designed and developed in India.  
 
The new Ezetap solution consists of a lightweight and robust card reader that can be plugged into practically any smart device or feature phone, and turn it into an intelligent point of sale.  It features a magnetic stripe, chip card reader and a pin pad integrated into a single product.  
 
Abhijit Bose, Co-Founder & CEO, Ezetap, said, "Ezetap is committed to delivering world-class products from India. To succeed, we needed to deliver a product that met the highest global security and technical standards, but at a price that could help spread the adoption of mobile payments in Indian as well as other markets."
 
"Adding the PIN Pad will, for the first time, allow every debit card in India to be supported for mobile payments.  While difficult to do, we felt that a single integrated device would provide the best user experience for merchants and consumers," said Bhaktha Keshavachar, Co-Founder & CTO, Ezetap.
 
The device is certified against global security standards and is compliant with the guidelines issued by the Reserve Bank of India.  Earlier this month, Ezetap had announced that it was the first company from India to achieve both EMV Level 1 and Level 2 certifications.