DigitalTrack Solutions started its digital transformation journey with adoption of CRM
How important is Digital Transformation for your own organization?
Digital Transformation is a critical component for our organization growth and started a while ago.
Q. How have you geared your organization for this transformation? What are the latest technologies that you have adopted in recent times?
We have started our digital transformation journey with a CRM to achieve customer lifecycle management. With respect to technology we adopted cloud, we are also exploring possibilities for AI.
Q. Mention one technology adopted by your organization that has helped you to offer better service to your customers.
CRM adoption is helping us to have better engagement with customer which in turn result in better customer experience.
Q. Please mention the key differentiation factor of your organisation in this crowded market place.
The key differentiating factors are personal touch with digital transformation.
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