Deepika Singh appointed as Gionee Director- Marketing Communications
Deepika Singh has been appointed as Gionee's Director - Marketing Communications. She has been heading the company’s all important Communications and Corporate Affairs portfolio for the past one and a half years. Elevated to this position, Deepika, along with managing and directing company’s internal and external communications, will also support the company’s brand building initiatives and sales growth across regions in the country.
Singh’s appointment comes at a time when Gionee is looking at taking its market share upward from 5%. Her appointment is intended to augment the core team, in strengthening brand communications, build preference and loyalty for Gionee among a fast-increasing customer base in the country. As part of Gionee’s concerted push to foster community connect, Deepika will also be responsible for spearheading the company’s CSR initiatives, developing appropriate social responsibility goals, metrics and overseeing their implementation.
Speaking about this appointment, Arvind R. Vohra, MD & Country CEO, Gionee India, said, “We are looking to beef up our core management team in India with fresh thinking and talent that blends multiple skills and experiences. This is the year when we will focus on taking Gionee to the next level of growth, while becoming one of the most loved brands in India. I believe Deepika has all it takes to deliver on this mandate and we are excited to promote her to this new role.”
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