Damon Xi appointed as GM by UCWeb

UCWeb has appointed Damon Xi as General Manager for UCWeb India. Damon Xi will be responsible for strategic alliance and business development of the company in India.

Kenny Ye, General Manager of Overseas Business, Alibaba Mobile Business Group, said, “India is one of the most dynamic and fastest-growing markets. Bringing in Damon as the General Manager for UCWeb will enable the team in India to work and keep up with the same dynamicity. Damon, with his strategic abilities and immense managing associations in the internet industry, is the ideal candidate to take over Robert Bu, who will now be heading global business of UC Union. The UCWeb story in India is not just transformative but also positions UCWeb as a thought leader in the mobile internet domain and we are sure that Damon will take the story forward to even bigger heights.”

Damon was earlier in Tencent and has over 12 years of professional experience in the internet and telecom industry. He said, “The decision to head UCWeb in India could not come at a better time. The Indian mobile internet landscape is the most exciting place to be at. UCWeb’s growth in India has been tremendous so far and I am very glad to be a part of the same growth.”

UC Browser has reached a milestone of 100 million MAUs in India and with a market share of 57% (as per Stat Counter), UC Browser is the largest mobile browser in India. With a strategy of digitizing entertainment, UCWeb in India has recently collaborated with various entertainment- based activities – be it movie promotions with “Ae Dil Hai Mushkil”, TV shows with its partnership with Colors TV shows such as Jhalak Dikhla Ja and Bigg Boss or book releases with Chetan Bhagat’s recent bestseller, One Indian Girl.

UC News, the latest product from UCWeb, has also become the most downloaded news app in the Google Play app store within the five months of its launch. UCWeb is poised to further consolidate its position as a content distribution platform by inviting more and more key opinion leaders, celebrities and self-publishers to join the We Media program to offer unique content on UC News. This will also help the contributors to gain traffic, revenue and followers from the platform.