Creative Peripherals ties up with Thermaltake

Creative Peripherals has announced its tie-up with Thermaltake. This tie-up with Creative shall advance Thermaltake's reach, enhance efficiency and improve service outcomes across India, consequently allowing both brands to meet the growing demands of the gaming community in India.

Kenneth Chang, Account (Sales) Manager, Thermaltake Technology Co. Ltd, says, "Thermaltake is committed to fulfilling the corporate mission of 'Delivering the Perfect User Experience' by providing consumers and fans the newest technology through our comprehensive product portfolio. By partnering with Creative Peripherals, Thermaltake can now better fulfil the needs of PC DIY and gaming enthusiasts in India by bringing a wider range of LCS products and advanced gaming gear."

Ketan Patel, Chairman & Managing Director, Creative Peripherals & Distribution Ltd, comments, "We are delighted to partner with Thermaltake for distributing superlative gaming products to our customer base at the most competitive prices. We, as a Value-added Distributor, are committed to create mutual benefits for brands, partners as well as customers through this tie-up on a long-term basis."

As the global economy rides the wave of digital transformation, the gaming industry is growing fast; with India ranking 17th globally, valued at $818 million and 11.14 per cent CAGR. With the Indian population in its prime standing at over 350 million, PC Gaming is one of the largest markets for the global gaming industry. With more than 60 per cent of the population below 35 years of age, India has the largest potential market for gaming; plus, the digital payment penetration, and a low propensity to pay for entertainment and gaming is expected to improve with a projected increase of 65 per cent in disposable income by 2021.