Corsair appoints Neoteric as its Exclusive Distributor

Corsair has roped in Neoteric and has given exclusive distribution rights to Neoteric for all its CX and RM series PSUs and Carbide series cabinet (100R, 100R silent and 400R). 

 M.A. Mannan, Country Manager – India,Corsair Memory, said, "Today, Corsair is one of the top consumer digital brands in India focussed on high-quality customer experience. Neoteric is accountable for Corsair's success. They have been a valued partner in our venture. They have a fluid network and a broad reach that helps in low response time. The CX, RM and Carbide series are one of the bestselling products in India and the exclusive rights add flair to the distribution of the products."

Sunil Khetan, Deputy General Manager, Neoteric Infomatique Ltd, said, "Our association with Corsair has always bolstered our goals of delivering quality technology products in the country. This time around, we anticipate the same, as we look forward to a potential rise in the sales of Corsair's Carbide and PSU series in India, which are well known for their quality and efficiency. This partnership has provided us an equal opportunity, to further boost our synergistic relationship with Corsair."

Corsair has seen an increasing popularity of CX, RM and the Carbide series not only in tier-1 cities but also in tier-2 and tier-3 cities. It needed a robust distribution network to tackle the dynamics of demand and supply and needed a new strategy to push Corsair products in smaller cities of India. Corsair has hence placed their trust in Neoteric to do the job regardless of other prospects in play.