Canon aims to acquire 25% market share in Ink Tank category with new printers

Aiming to secure 25% market share in the Ink Tank category, Canon has expanded its PIXMA G Series line-up with the launch of Monochrome Ink Tank Printer PIXMA GM2070 and launch of two variants in the colour Ink Tank printers - PIXMA G6070, PIXMA G5070.

The PIXMA G6070 is a multi-function printer allowing users to use it as a copier and scanner, while PIXMA G5070 and PIXMA GM2070 are single function printers. The new line-up features the popular integrated Ink Tank design, automatic two-sided printing, large paper feeding capacity, and full network compatibility, making them ideal for customers with high print volume demands.

Understanding the increasing demand from consumers and businesses for cost-efficient and reliable ink tank technology, the new models are specifically designed to lower business printing costs when compared to mono laser printers. With an ultra-low printing cost of approximately eight paisa per print, the latest G series printers are equipped to reduce the cost of printing by almost 90%, as compared to mono laser printers, which costs approximately Rs. 2 per print with original toners. Additionally, Canon has incorporated an ‘economy’ mode in the PIXMA G series line-up, through which consumers can print up to 8300 pages with a single black refill as compared to the black output of 6000 pages, which most of competitors offer. Furthermore, this will help consumers to get over the frequent changes of toners and consequently, help them reduce carbon footprint to a considerable amount, also translating into significant savings for any organization.

Commenting on the landmark, Mr. Kazutada Kobayashi, President & CEO, Canon India said, “At Canon India, our endeavour has always been to consistently bind innovation together with service that enhances customer delight. Our foray into the ink tank category was a critical milestone to our printer business, which has led to a steady growth in our market share in the inkjet category. This has also led to the Consumer System Products division become one of the highest contributing businesses for us in India. As we continue to grow stronger and drawing from the success, we are proud to launch the latest addition to our PIXMA G-series.

I am optimistic that the launch will further enhance our presence in India, and increase our market share by 25% in the ink tank category. With this endeavour we believe that our new product range will cater to our commitment of enriching experience for our customers as well as be a significant step in attaining double digit growth for our business.’’

Key Features of the new Pixma G Series Line-Up

PIXMA Ink Efficient G6070 All-in-One

This multifunction printer handles all printing, scanning and copying jobs with ease. An Ethernet port and wireless connectivity ensures flexibility in placement anywhere in the office, while a 2-line LCD panel makes it easy to perform and confirm printer settings.

PIXMA Ink Efficient G5070

The G5070 is a dedicated print workhorse without scan or copy features. A 2-Line LCD panel adorns the front panel of the single function printer, similar to that on the G6070, and simplifies setup and provides device status information such as remaining link levels at a glance.

PIXMA Ink Efficient Monochrome GM2070

In India, the GM2070 is the first black and white printer offered by Canon in the ink-tank category. This unique printer breaks new ground by being the first to recognize that even businesses that print mostly black-and-white documents may on occasion need to print in colour

Fuelled by a single refillable black Ink Tank, the printer’s unique design accepts a conventional colour ink cartridge for occasional, and small job prints. When the cartridge is removed, the printer snaps back into character as a no-nonsense, powerful single function monochrome printer that prints up to 8,300 documents off a single ink bottle refill.

New ink bottle design for fast ink filling

Canon also introduces a new ink bottle design that drain readily into empty Ink Tanks, with no need for squeezing during the refill process. A two-way channel in the ink bottle funnel regulates air pressure intelligently so that ink filling stops automatically once the maximum ink level is achieved

Pigment black ink formulation has also been improved, delivering a higher optical density when printing on plain papers, so text and fine printed lines show enhanced contrast

Integrated Ink Tank System

The PIXMA Ink Efficient G printers feature integrated refillable Ink Tanks to deliver a small footprint. The front-facing ink Tanks are designed with a see-through window so that a user can assess the level of remaining ink visually.

Appetite for High Volume Printing

With the Canon India’s Ink Efficient G Series, users will never again have to make the unclear choices between quality and quantity.

The printers deliver up to 8,300 black-and-white and 7,700 colour1 document pages on a bundled set of four ink bottles, delivering significant cost savings on ink supplies for businesses that need to print frequently and in large volumes. Vivid 4R-sized photo1 prints eject in just 37 seconds, and the printers support printing of borderless images on glossy papers up to A4 sizes.

Two-Way Paper Feed Design

With front cassette or rear tray feeding options, two kinds of media can be loaded at any time. Users can load ID card sized papers, envelopes, and glossy photo papers in the rear tray, and pack the 250-sheet front cassette with A4 plain office papers for document printing.

The front cassette also features a useful monitoring window so that paper supplies can be readied when paper is running low. Both feeding orientations can even be deployed to enjoy up to 350 sheets of uninterrupted printing for very large print jobs.

Full Network Compatibility

The versatile PIXMA Ink Efficient printers support Wired LAN and Wireless LAN2, making them suitable for placement anywhere in the office.

The printers also support Wireless Direct, allowing direct communication and printing from smartphones without the need for a wireless router.

Printing for the Digital Age

The PIXMA Ink Efficient G6070 and G5070 let you print and scan from your iOS and Android mobile devices (smartphone, tablets and laptops) through the Canon Print Inkjet/SELPHY app. Alternatively, Android users can use the Canon Print Service plugin and AirPrint for Apple users to enjoy true driverless printing functionality.

Connect to your Facebook and Instagram accounts through the Canon Print Inkjet/SELPHY app or access photos on Dropbox and Google Drive via the Canon PIXMA Cloud Link service. Documents and photos can be printed directly from your social media or cloud services.

The latest G-series also support AI technology, which means that they are compatible with Alexa, Google speakers and other smart devices.