Banks using metaverse

Today banks are at the cusp of adopting newer innovations so that banking is available at your fingertips through mobile phones. The next technology is to bring human touch to the digital experience with virtual interactions in the metaverse. The metaverse allows banks to use cutting-edge technology with a human touch that will significantly deepen and personalise customer interaction.

There are platforms that are readily available to empower banks with their own metaverse that provides a highly personalized experience to their customers by allowing banks to use cutting-edge technology with a human touch which will significantly deepen and personalize customer interaction.

It will enable banks to harness the potential of enhanced User experience to bring out the best outcomes for data visualization and gamification of processes and procedures. With this it will allow banks to extend their own Metaverse for clients, partners, and employees, through services that will include Relationship Manager & Peer Avatars and Robo-advisors.

Besides its potential regarding product and service innovation in payments, investment, insurance and loans, the metaverse is an opportunity for banks to foster deeper customer connections.

It can help restore the in-person dialogues that are currently missing in digital channels and help create memorable experiences for the next generation of banking customers, many of whom may never need to step into a bank branch in their lives. With this you choose a digital avatar for yourself, walk into the bank lounge and access the available banking services.

Experts say while digital banking is functionally interdependent and inclusive, it is all too often seen as being emotionally detached. The metaverse allows banks to use cutting-edge technology with a human touch that will significantly deepen and personalise customer interaction.

It is an opportunity to restore the dialogues lost in digital channels. Digital banking will be bigger, not only allowing remote access to services, but adding a personal touch.

Dr. Deepak Kumar Sahu, President & CEO, VARINDIA