"As Lenovo has brand presence across globe, becoming Lenovo partner means business will benefit from its support on a global scale"

If there is one partner that focuses on delivering the best value to its customers while also lowering the cost of ownership, then that has to be PVR Systems. By delivering strategic solutions around workplace modernization, delivery to the last mile, supporting customersworking remotely, PVR Systems made sure to help its customers during the crisis period of the pandemic. 

PVR Systems has a vision of setting up a dynamic and collaborative network of highly specialized technologies and innovations. To achieve this, the company creates new opportunities in the market by utilizing the skills and expertise of the best solution providers like Lenovo.

In a chat with VARINDIA, Rohit Kumar, Director, PVR Systems Pvt. Ltd. discusses about the company’s preparedness to serve customers during the remote work scenario, of how it differentiates itself in the market, while also making a special mention of how Lenovo empowers the partner ecosystem -

In the changing technology landscape, how do you plan to take up the new trend of Remote work?   
Remote work has raised a vast array of issues and challenges for organizations. Companies are trying to figure out how best to equip employees working from home as well as ensure device & data security. As a system integrator, our focus has been to bring the best value to the table and lower total cost of ownership for customers. Through our strategic solutions around workplace modernization like DaaS model, which combines creating work from home bundles, delivery to the last mile, after sales support to customers sitting remotely and providing solutions around collaborative services, cloud, and security - we were able to provide the best of solutions to our customers during the pandemic times.

What are the key initiatives taken by PVR Systems to differentiate itself in the market?
Some of the initiatives taken by PVR Systems as an organization were to move from becoming a hardware supplier to a solution-based system integrator involving large, complex migrations; implementationand creation of expertise within the organization on platforms and technologies such as Google, Microsoft, VMware and many more.

What opportunities do you see in the country when you think of the SMB ecosystem?
Our vision is to provide dynamic and collaborative network of highly specialized technologiesto our customers. Lenovo is known for innovations and we are leveraging on the innovations, skills and expertise of Lenovo to offer the best solutions to our customers. Both of us work hand in hand to generate new opportunities and possibilities in the market. 

The Lenovo Partner Program is designed in such a way that that it empowers its partners to drive growth for both. In turn, we enable Lenovo to vastly increase its access to global channel and regional customers.

Lenovo laptops are the bestselling products for us and a few laptops worth mentioning are ThinkPad E14 and ThinkBook Series. On the higher price range ThinkPad X1 Carbon and ThinkPad X1 Yoga are the bestsellers. 

As Lenovo has its brand presence across the globe, becoming a Lenovo partner means that our business will benefit from its support on a global scale for the contracts.   

On the other hand, we help to connect Lenovo with our network of customers and propel its business further.

How you align your business in this ever-changing IT landscape? Can you share some of the best practices by your organisation?
The Indian IT market is heavily crowded and for that matter it is getting immensely competitive every passing day. In this situation winning a customer, maintaining the relation and providing an exceptional customer experience is the concern of every partner. Understanding the pain points of the customers and providing the right solution to them is the only way to maintain a healthy relation. 

In line with that, PVR Systems helps them to identify the right solution. We also coordinate with customers and help them in large deployments. The most important part of any deployment is to ensure that the solutions stay running and we make sure of that so that customers can concentrate in their business. 

Digital transformation is the new buzz term. How are the big technology partners like Lenovo gearing up for this? How can the channel community benefit from these initiatives?
The last one year has seen a complete change in the way we interact and connect. It has been a year of digital acceleration on multiple fronts in the world. Lenovo has also been on digital transformation journey with multiple avenues opened for seamless business partnerships. Lenovo Partner Hub, its partner portal, and Lenovo Evolve App provide us with a one stop destination for all information and interaction. These initiatives among others help us to stay focussed and grow our business during such unprecedented times.