Among OTTs Netflix Originals are heating up the market
According to a report Netflix digital originals have the highest share of demand for digital original series globally.
Netflix continues to have a dominant share of “demand” when it comes to original programming. Netflix original programming accounts for an industry-leading 58% of all “expressed demand” in the second quarter.
In an analysis of a number of platforms -- video streaming, social media, photo sharing, blogging and micro-blogging platforms, fan and critic rating platforms, peer-to-peer protocols and file-sharing platforms Netflix wins heart.
The single most-demanded original is Netflix’s “Stranger Things,” which has a demand score 45.4 times more than the average U.S. streaming title. Other big individual series: YouTube’s “Cobra Kai”, 29.6 times; Hulu's “The Handmaid's Tale”, 26.3; DC Universe's “Doom Patrol”, 26.2 times; Netflix's “When they See Us,” 23.0 times; and Netflix's “On My Block”, 15.6 times.
See What’s Next in Tech With the Fast Forward Newsletter
Tweets From @varindiamag
Nothing to see here - yet
When they Tweet, their Tweets will show up here.
