ACER opens its Third Store in Chennai

ACER has launched its exclusive store in Chennai which is a part of the company’s constant efforts to provide its customers with an interactive and informative buying experience by investing in the gamut of training sales personnel, in-store merchandising, ranging of new high-end models, sales enablement and offers for its products. The store was opened on 16th June, 2017 at Trinity Shopping complex at Ashok Nagar – Chennai and it will help Acer to take the retail store experience to a wide base of customers where they can get expert consultation from trained professionals for their PC hardware purchase and it will also sell a wide range of Acer laptops, 2-in-1s, convertibles, desktops, projectors and monitors.

Chandrahas Panigrahi, CMO and Consumer Business Head, Acer India, says, “With the launch of our third store in Chennai, we intend to provide a seamless experience to our customers and empower them to have hands on experience on Acer’s latest range of products. South India represents the new destination of growth and we look forward to expanding our footprints in different parts of the region in order to reach out to our customers.”

Acer inaugurated numerous Acer exclusive stores across India within a year. The company has also developed robust plans focussing on marketing strategies, attractive pricing and retail expansion with an aim to enhance excitement, engagement and experiential purchase for the customer.

Acer’s passion for innovation and customer-centricity has taken the company to unprecedented levels, and the company is well poised to change growth orbits and venture into new horizons.