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Acer committed to expanding the ecosystem of its partners   


By VARINDIA - 2022-11-07
Acer committed to expanding the ecosystem of its partners   

"A channel partner programme is essential to a brand's effective sales structure. When entering new markets, channel partners can offer a fast cut to profitability. They increase total brand recognition among new audiences, hence helping indirect sales as well.


At Acer, the past three years have been challenging for everyone, but even in those trying times, our partners have trusted and supported us. Our goal for our partners is to help businesses capitalise on the new technological prospects. We give our partners a better grasp of its developing potential in addition to regular product and technology training. As a company, we are committed to expanding the ecosystem of partners and fostering the ideal connections.


At Acer, we support specific programmes centred on particular products, allowing our partners access to various financing options etc. We had developed a cutting-edge Omni-Channel experience for our partners and customers during the pandemic to give them a seamless path to purchase and serve them smoothly across channels. The Omni channel experience is Acer's initial step toward a long-term Omni-channel strategy and is created to meet the needs of our Acer Exclusive retail partners in the present COVID-19 context. Partners can offer the whole line of Acer goods to their clients while still earning profits and receiving the program's benefits. It is one of several initiatives we have launched to help our partners and is a win-win situation.”     


Sanjeev Mehtani 
Chief Sales Officer, Acer India

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